The infomercial would be incredibly challenging  for an individual because you may not feel that you are eligible to switch religion. Also you many think that your friends and family would hate you just like Okonkwo and Nwoye. You might be called an abomination or traitor. An individual would have to completely change their beliefs and learn new things. It's also very dangerous for an individual. This would be challenging for a larger community because the community would disagree and fracture. The community will also loose power leaving it defenseless to enemies.